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Selling your property yourself

If you think you have the time and skills, to conduct the sales process yourself and believe that you can achieve a good sales price, selling your own property can save you tens of thousands of dollars.
These days, market data has never been more detailed and accessible, so it is worth researching comparable properties in your area before deciding your property’s worth.

Research properties that have
 similar features, paying special attention to:
•Land size
•Floor plan size
•Number of bedrooms
•Number of bathrooms
•Date of the last sale
•Proximity to your property location
•How many views the property has had
•General condition and age of the property

Prepare your property for the demographic you are trying to attract.
If your target buyers are families, make it more family-oriented or if you are trying to attract couples, leave it sparse to activate their styling imagination.
There are now many third-party providers in the market that provide low-cost marketing services for advertising your property.

You can also hire your own photographer or do it yourself if you are able to produce high quality photography.
You can also design and print your own pamphlets, signboards and yard sign and if you don’t have any graphic design or copy-writing skills, search through your contacts or use one of the aforementioned third party players.

You have a choice of holding open for inspections or private inspections.

Private inspections are a good way to eliminate any time wasters and ensure that you only have the seriously interested buyers inspecting your property.

Negotiating is one of the hardest parts of selling a property so try and find out as much as you can, about the buyer and what their motivations are and use this knowledge in your negotiations.
Be very clear about your reserve price and don’t go below it no matter how pressured you may feel.
At the final stage, you will need to engage a conveyancer or solicitor to produce the necessary documentation for sale and to handle the settlement process for you.


Find out why RealRenta is disrupting the Real Estate industry with our Self Management platform. RealRenta is for Smart Investors, who realise that they are no longer bound to traditional property management and the associated high fees.

If you need advice from a seasoned property strategist, drop us a line at propertysales@realrenta.com and we will get our strategist partner Jamie to call you for a no-obligation discussion.

Jason Gwerder
Wednesday, 10 June 2020


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